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CFO Tech Outlook | Friday, August 09, 2019
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APIs truly represent the notion of digital business. Application programming interfaces (API) are not mere tech tools; they are the foundation of digital business design.
FREMONT, CA: Being the foundation of the modern digital business structure, APIs can change how banks perform. APIs enable businesses to interact, collaborate, and extend their value proposition through digital platforms. They also open doors of new opportunities for banks and alter the techniques financial institutions approach their business strategies.
Enhancing Agility and Efficiency:
The intricacy of legacy systems can restrain business change. Banks these days, are utilizing internal APIs to protect customer experiences and business processes from constraints like a slow legacy technology. Companies must be mindful and carefully implement strong governance to make sure that the new APIs contribute to a logical portfolio, rather than wrapping the existing ones at once.
Optimizing External Surroundings:
Business-to-business APIs, also known as partner APIs(Application Programming Interface), enable integration with business customers, partners, and other stakeholders. The financial institutions utilizing B2B APIs can facilitate payments, manage secure authentication, and even allow business partners to create their commercial products. They can be transformed into an API gateway, which separates its APIs into data and payment services. While designing B2B APIs, digital business professionals should keep in mind how to improve processes and business outcomes by using cross-enterprise, real-time flows of transactions, and insights.
Extending the Market Reach and Create Value:
With the help of Open APIs, banks can provide the external developers and innovators all over the world, the opportunity to build value by roping in with bank data, product catalogs, and business processes. Open APIs can facilitate banks to develop their market presence, raise sales, or foster an open-ended flow of innovation around its business. Some banks have designed their services to be implemented behind APIs from the outset, which allows developers to white-label the operations of banks and make rapid expansion.
Boosting Product Value and Propel Digital Ambition:
Lastly, the product-related APIs broaden the value of creation or service by allowing integration with it. For instance, a company released product API, enabling card issuers to offer card control features to customers. It permits card users to fix spending controls, receive alerts, and turn their cards off and on.
Nevertheless, it is not enough for banks to level APIs in an ad hoc fashion. Preferably, the financial institutions should adopt a comprehensive API strategy that advances along with business strategy.
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