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CFO Tech Outlook | Wednesday, June 16, 2021
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Financial analytics is a valuable tool that every organization needs to manage and measure its progress.
FREMONT, CA: Financial analytics is a framework that provides various perspectives on a company's financial data. It assists in providing in-depth knowledge and taking strategic actions against them to enhance the overall efficiency of the business.
Financial analytics is a subset of BI and EPM that affects every feature of the business. It is also critical for evaluating the company's profit. It assists them in answering all the business-related questions while allowing them to forecast their future.
Why is financial analytics important?
Businesses need timely information related to financial planning and forecasting so that they can make proper business-related decisions.
Financial analytics is critical for businesses due to the diverse needs of the traditional financial department and technological advancements.
Financial analytics will influence the company's future objectives and enhance decision-making strategies. It will also be beneficial to concentrate on monitoring and evaluating its tangible assets, like cash and equipment. It also offers a thorough understanding of the organization's financial situation and enhances cash flow, profitability, and business value.
Important financial analytics
Analytics is crucial for any company that wants to stay competitive in today's data-driven world. Financial analytics can assist them in understanding the company's past and current performance so that they can make strategic decisions. Here are some essential financial analytics that any company, regardless of size, must implement.
Predictive sales analytics
Every business relies on sales revenue. As a result, reliable sales projections are critical for the organization's strategic and technical goals. Predictive sales analytics entails developing an accurate sales forecast. There are multiple techniques to predicting sales, like using correlation analysis or past trends to forecast sales.
Value-driven analytics
Most organizations have a clear vision of where they want to go and what they want to accomplish. These objectives can be formalized and listed on a strategy map that identifies the business's value drivers. These value drivers are critical links that the organization must pull to achieve its strategic objectives. Value driver analytics evaluates these levers to make sure they can deliver the expected output.
Product profitability analytics
Organizations must understand where they are making and losing money to remain competitive in an industry. Instead of analyzing the business, product profitability analytics can assist in determining the profitability of each product. To do so, users must evaluate each product separately. Product profitability analytics can also help companies establish profitability insights across the product portfolio, allowing them to make better decisions and secure profit and growth over time.
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