K Launch has announced a formal collaboration with SupportLink3 to allow banking and mortgage service companies to connect with their customers through text messaging.
FREMONT, CA: K Launch, a pioneering text messaging optimization provider,has announced a formal collaboration with SupportLink3 ("SL3"), a financial services consultancy. This collaboration enables banking and mortgage service companies to connect with their customers through text messaging in order to improve relationships and offer a better customer experience.
"SupportLink3 is beyond excited to be associated with K Launch, which adds a unique and advanced degree of communicating through texting," said Ed Abufaris, Co-Founder of SL3. "Research reveals that one of the most effective communication methods used today is texting, and businesses are beginning to recognize the benefits," continues Abufaris. "Through the combined efforts of SupportLink3 and K Launch, we are certain that the businesses to which we introduce to this compelling new way of communicating will see significant increases in customer satisfaction and loyalty, brand awareness, operating efficiencies, and margins."
"K Launch is thrilled to bring experiential messaging to the mortgage lending space in collaboration with SupportLink3," said Josh Ross, Co-Founder and CEO of K Launch. "Today's consumers expect a higher level of engagement with brands. We will be able to facilitate that for mortgage lenders through personalized messaging and by creating an immersive experience that serves as a process and expectations guide for borrowers throughout the home buying process."
Banking and mortgage companies can use K Launch's advanced targeted messaging to:
• Improve message content by combining current marketing efforts with sophisticated, but simple, text design.
• Increase business by targeted marketing.
• Make internal and external communication more personalized, simple, and convenient.
• Quick read and response messaging will improve the borrower/customer experience.
• Send out urgent alerts that are specifically labeled and need immediate action.
K Launch, a branch of the multinational communication software firm, Kerauno, is headquartered in Indianapolis, Indiana. Through experiential, personalized, and immersive text messaging campaigns, K Launch offers turn-key managed text solutions that deliver tangible results.
SupportLink3 (SL3) is a Dallas-based company that connects companies with the best product and service suppliers as well as trained employees according to their requirements and investment strategy. They negotiate on their behalf for the best possible outcomes, with the aim of expanding total market volume and increasing efficiencies using a variable cost model.
